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Reno, NV 89509
United States

We started on Maui, the Valley Isle, bringing the aloha spirit of harmony between people and nature into our women's clothing made for beach, town, and travels near and far. Feel the difference of heritage textiles, natural materials, and exotic touch of far-off destinations.


Why Is My Shirt Driving Me Crazy?

Amy DeCew

If you're one of the women out there with sensitive skin, the fabrics you choose can make a huge difference in the comfort of your clothing. Even the average cotton shirt, which seems like it should be a safe choice for allergic or sensitive skin, can have irritating dyes and coatings that are a part of the manufacturing process. If you’ve been wondering why some of the clothes you wear are driving you crazy, this could be one of the problems.

What's missing from a garment is sometimes what makes it feel great. Organic cotton doesn't use industrial pesticides, reducing the number of chemicals in the final fabric. Just as important, the scouring agents, bleaches, and dyes that the fabric gets put through need to be as minimal and as low-impact as possible. Look for clothing from companies that pay attention to processing methods. 

That's why we only work with with suppliers who have eliminated formaldehyde, chlorine bleaches, AZO compounds, heavy metals, PVCs, and platisols from their fabrics. Keeping our natural fiber fabrics free of harsh chemicals makes our line more wearable for those with sensitive skin. Beyond the environmental benefits and healthier environment for those working in the garment industry, there's a win for customers when they can wear their clothing in comfort.

If you're someone with skin reactions, allergies, and specific needs in your clothing, here are some resources to learn more about organics, common clothing chemicals, and new options in fabric. From international organizations to individual blogs on health and well-being, the awareness is spreading on our challenges and options in choosing clothing that caters to skin satisfaction.

The Global Organic Textile Standard

Organic Clothing Blog

Organic Lifestyle Platform